Privacy Policy

LOOKING GLASS PRIVACY POLICY

Welcome to Looking Glass Factory Inc.’s (“Looking Glass”, “we” or “us“) Privacy Policy. This Privacy Policy describes how Looking Glass will handle any data it collects about you as you use this site (“Website“ or “Site“) or any other site operated by Looking Glass. It describes what data will be collected, how Looking Glass will use it, and what your choices are regarding your data. By visiting and using our Site, you are accepting the terms in this policy and consenting to the practices outlined within.

If you have any questions or concerns at all, you can always email us for clarification at [email protected]


CHANGES TO THIS PRIVACY POLICY

Our Privacy Policy may change, and when it does, we will post the new Policy on our Site. Whenever a user visits the Site, the current version of the Policy applies.


WHAT INFORMATION DO WE COLLECT?

  1. We collect information when you visit the Site.

    We are able to track visitors to our Site and collect information such as the browser type they are using, where they navigate and/or click, the time of their visit, their IP address, how they came to the Site (e.g. from a search engine, including what terms they may have used in their search), their approximate location in the world, and so on. Much of this data is collected anonymously. We use this type of information for things like improving the flow of the Site and fixing any mistakes on the Site.

  2. When you directly provide information to us

    Of course, we will have a record of any information you choose to provide to us, for example if you send us an email, apply for a job, purchase a product, add your name to our mailing list, follow us on social media, and so on. In any of these situations we will hold onto this data for our records, and this data may include, for example, your name, email address, shipping information, and any other data you provide.

    In the case of our mailing list, we use mailing list services provided by MailChimp. Their privacy policy is here: https://mailchimp.com/legal/privacy/. If you sign up for our mailing list, you will receive occasional emails from us until you unsubscribe. You are free to unsubscribe at any time using the link in each of our mailings, or you can always write to us at [email protected] if you prefer to have us remove your email that way.

    In the case of purchases made by credit card, we will collect your information using merchant services provided by Stripe or Tilt. Stripe’s privacy policy is here: https://stripe.com/us/privacy/ and Tilt’s is here: http://policies.tilt.com/us/privacy-policy.html. In general we will not retain the full details of your credit card – this will be held on to by the merchant service provider. We will retain the last four digits of your card number in order to identify you and the first six digits to help with fraud prevention.

    In the case of social media, note that of course any information you share via social media channels may be accessible to the general public, and anyone may collect and store that data.

    If you submit a document or photo, it becomes Looking Glass’s property. If you submit photos to us in any social media context, you thereby grant us permission to use that photo in print or online/electronically for any lawful purposes. Note that if you share information with us on a public social media site, that information may be seen by the general public and any other person or entity might collect and keep that information for their own purposes.

  3. When you interact with us on social media

    Looking Glass is active on a variety of social media platforms. Each of these platforms has its own privacy policy. For reference we link to some of these below. If you click any button on our site that links to our social media accounts, we may collect information from you based on that action such as the types of information specified above.

    Facebook
    Twitter
    Instagram
    YouTube
    Vimeo

  4. When you email us or otherwise communicate with us directly

    Whenever you reach out to us (for example with any questions, ideas, or feedback sent to [email protected] or via other communications directly) we will hold on to your email address so we can respond to you. We may also retain a log of all communications with you indefinitely in order to have a history of our past communications and to better serve you.


HOW WE USE COLLECTED INFORMATION

The information collected by Looking Glass is generally used to help us respond to your requests and serve you better. This may include:

  1. To identify you in our system
  2. Administering our Site and services
  3. Providing services to you
  4. Processing and shipping orders
  5. Providing customer service
  6. Running contests and delivering contest prizes
  7. Improving our products and services
  8. Contacting you for feedback
  9. Communicating with you about offers, news, or promotions from us or our partners
  10. Combining information about you with information about you provided by third parties such as advertising partners to help understanding our users and improve our Site and services
  11. Investigating and deterring fraud or illegal activity
  12. Improving the experience of using our Site or services
  13. Confirming your email or welcoming you to the mailing list
  14. Sending you email notifications
  15. Responding to requests or questions
  16. Improving our marketing materials
  17. Sending details of promotions for our services or for other reasons related to marketing

In addition to targeted use of the information as described above, we may also anonymize data by removing identifying information and then use that anonymized data for other purposes such as improving our Site, tracking users as they use our Site, gathering information about the demographic groups that use our Site, and in general improving our site. Looking Glass reserves the right to use this anonymized information for these or any other purposes.


WHO WE SHARE YOUR INFORMATION WITH

We do not rent or sell personally identifiable information to others.

You can write us at [email protected] if you want us to not share your information with any third parties. Otherwise we may share your information with reputable third parties with complementary products or services or who are vendors providing services to us.

Other situations in which we may share your information include:

  1. Situations in which you give us permission to share your information
  2. Situations in which we share information with other companies under the same control as Looking Glass, for example subsidiaries or joint ventures
  3. When we believe that we need to disclose that information to (a) investigate or resolve disputes or problems or non-compliance with our Terms of Service; (b) comply with laws or requests from government agencies or law enforcement e.g. relating to investigations into illegal activity, which may include disclosure of information without subpoenas or warrants being issued; (c) defend our rights including intellectual property rights of Looking Glass or its affiliates or customers or other third parties; and/or (d) assist in enforcing the law or our Terms of Use or this Privacy Policy; and
  4. During or in connection with significant company restructuring or event such as merger, financing, acquisition, or bankruptcy. In the event of bankruptcy our records may also be considered a company asset and treated as such. If any company acquires this asset through acquisition of Looking Glass or other means, the rights and obligations relating to your information as laid out in this Privacy Policy will be assumed by the new holder of this information.

We reserve the right to use and to disclose any information that is anonymized for any purpose.

We may share our mailing list with reputable third parties who sell products or services complementary to our own. To opt out, please send an email to [email protected].

We do share information with our vendors, as described in this policy, for the purposes described in this policy. These vendors are not authorized to use or disclose the information, other than to perform their services for us. For example, as we described above, we share information with MailChimp so that they can operate our mailing list, but they are not authorized to email you directly or share your information with others. The same applies to vendors who operate services for us such as: our forums, our referral program, our job application page, shipping, market research, and payment processing.


SECURITY

While no system for protecting information is perfectly secure, Looking Glass has adopted commercially reasonable technical, physical and administrative procedures to protect the confidentiality of the information that we collect on our site. In the event we become aware of a data breach where users’ personally identifiable information has been disclosed to unrelated third parties, we will make reasonable efforts to let any affected individuals know if we think there is a reasonable risk of harm to those users or if otherwise required to do so by law. If you have any questions about our policy or security, you can write us at [email protected]

 

INTERNATIONAL VISITORS

Looking Glass is based in Brooklyn and incorporated in Delaware. Our website is hosted at AWS. The AWS privacy policy is located here. All personal information we collect from our international users is processed according to US law.

Looking Glass will take all reasonable steps to protect the security of the information it collects about you. However, information stored and transferred on the Internet is never completely secure. We cannot guarantee the security of your information held by Looking Glass and you accept that risk by using this Site.

 

MINORS

Our Site is not intended for minors under the age of 13. While we hope that all kids will get a chance to create in Volume, it’s not something they should do without adult supervision, and our website is not directed at persons under 13. Looking Glass will not intentionally collect any information about minors and will endeavor to delete information that is unintentionally collected. If you realize that a minor has provided us with information you may contact us at [email protected] and we will remove it.

ANALYTICS SERVICES

Looking Glass uses the analytics services of various third party vendors including Google Analytics, Facebook Pixel Tracking, and MailChimp. Analytics is used to improve the user experience and to provide feedback on the demographic groups that are using our Site and services so that Looking Glass may improve its offerings. You should refer to the privacy policy documents of these analytics providers for more information on how they collect data and what your choices are in regards to data collected about you.

CONTACT US

If you have any questions or suggestions regarding our Privacy Policy or your information, please contact us at [email protected]

COOKIE POLICY

This Website uses cookies to improve the experience to the user and to help Looking Glass in tracking users and collecting information for the purposes of improving services and the Website. Cookies create a unique ID per user that is transmitted to Looking Glass when the user uses some portion of the Website. In addition to our own cookies, the Website uses cookies from third party vendors such as Google Analytics; however, these cookies in general do not provide identifying information about the user. You may always use the settings of your browser to opt out of using cookies; however, this may negatively impact your experience on the Website or your access to certain functionality.


PIXEL TAG POLICY

What’s a pixel tag?

Pixel tags are small blocks of code on a webpage or app that allow them to do things like read and place cookies and transmit information to us or our partners. The resulting connection can include information such as a device’s IP address, the time a person viewed the pixel, whether a viewer did a particular activity, an identifier associated with the browser or device and the type of browser being used.

We use pixel tags from Facebook, and the information collected is to help us target our ads more effectively. The Facebook Cookie and Pixel Policy is here.

THIRD PARTY ADVERTISERS

The technologies described above are commonly used by third party advertisers such as Facebook to collect information about a user to target ads on their own platform more directly. Looking Glass is not responsible for their use of the information they are able to collect on this Site using these technologies. You may learn more about the way information is collected and what choices you have here: http://www.aboutads.info/choices. You may also read the privacy policies of these third party advertisers and advertising services.

PROVIDING FEEDBACK

Any information we collect from you in any feedback you provide to us may be used internally for the purpose of improving services. We may also disclose anonymized versions of this feedback that do not identify you as an individual, unless you give us permission to provide that information. That information is subject to this Privacy Policy.